Customer Story

Electrolux Delivers the World’s Best Appliances with Premium Collaboration from BlueJeans

As one of the world's largest families of appliance brands, Electrolux connects its global employee base with BlueJeans. Using one-click video collaboration and large-scale live streaming, both technical and customer-facing departments rely on BlueJeans to bring their premium products to market.

Challenges:

  • Outfitting 55,000 employees and offices in 150 countries with video-first communications to replace a hard-to-use assortment of legacy conferencing technology.

Solutions:

  • BlueJeans Meetings for internal collaboration across all departments and usage among customer-facing teams for on-site appliance support.
  • BlueJeans Events for large-scale streaming, training, town halls, and bandwidth management.

Results:

  • Achieved a 95% satisfaction rating across 3,600 surveyed end users.
  • Widespread adoption drives 11 million meeting minutes per month, 58,000 meetings per month, and over 280K participant endpoints joining per month.
Industry
Appliance Manufacturing
HQ Location
Stockholm, Sweden