Starting today, businesses and brands can leverage the power of live video and the scale of Facebook to engage with their social followers in the ultimate large group event
September 9, 2016 — Mountain View, CA—BlueJeans Network the leader in cloud-based video conferencing, announced that it is the first video calling platform to bring interactive and large-scale broadcasting capabilities to Facebook Live. For the first time, companies can create interactive live streaming and broadcasting experiences for their own Facebook audiences.
"Facebook Live has become the must-have channel for every major brand and business to interact with their key audiences through today's most powerful medium -- live video," said Krish Ramakrishnan, CEO of BlueJeans Network. "Until today, Facebook Live has been primarily a one-way viewing experience. BlueJeans changes that dynamic by enabling multiple people in different locations to come together and interact on Facebook Live. Now brands can have meaningful conversations with their communities and create powerful, signature experiences that engage, inspire and truly connect."
BlueJeans Primetime was the first large-scale video event platform to give multiple participants the power to engage in live conversations with thousands of viewers. Now, through this new integration with Facebook Live, the BlueJeans platform is the only one to expand the capability out to established communities on Facebook. This extends the reach from thousands to millions so that every person and organization is able to participate in multi-party live video on Facebook.
BlueJeans Primetime already powers large-scale, brand-building events for The Players' Tribune, The Sundance Film Festival, TED, and more. Individuals such as Chelsea Clinton, Drew Brees, and David Ortiz have also leveraged the platform to connect and interact with their audiences. Now these and every BlueJeans customer will be able to multiply the reach of their events through the integration with Facebook Live. The possibilities are endless -- businesses can leverage the platform for major brand launches with celebrity spokespeople, Q&As with filmmakers, fan events with all-star athletes, fireside chats with top executives and a myriad of other options.
For brands that would like to try BlueJeans for Facebook Live, sign up here. All approved companies will receive white glove assistance from BlueJeans Network throughout the trial to ensure success.
About BlueJeans Network
BlueJeans Network delivers cloud-based video communications that connect people, build relationships and drive business growth. Video is an immersive, face-to-face experience that enables people to work more collaboratively and makes businesses more efficient. The BlueJeans Enterprise Video Cloud is trusted by businesses around the globe to enable video conversations, meetings and events. This gives peace of mind to IT leaders and unleashes the workforce to be their best, wherever they are in the world. BlueJeans Network is a private company headquartered in Mountain View, California. For more information go to: www.bluejeans.com or follow the company@BlueJeansNet
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