For many of us, the new year brings with it a new outlook on healthcare—whether personal or policy. And with a nod to the 37th annual JP Morgan Healthcare Conference taking place in our backyard this week in San Francisco and the global HIMSS conference in Orlando being right around the corner, it’s no surprise that we’ve got healthcare innovation on the brain.
From advancements in medical device technology to the potential for big data, IoT, AI, and Blockchain to disrupt the entire industry, the global healthcare landscape is evolving rapidly. At BlueJeans, a major customer trend we’re continuing to see is the adoption of telemedicine services.
Take Seattle Children's Hospital. They’re using video conferencing to facilitate clinical decision making and consultation amongst care team members—both domestically and internationally. With BlueJeans, they’ve been able to improve their current workflow by providing better face-to-face communication with partners and providers.
When it comes to providing game changing patient care, modern video conferencing is fast becoming one of the industry’s most popular telemedicine tools. The American Telemedicine Association (ATA), asserts that telemedicine can be conducted by leveraging a variety of applications and services through interactive video, mobile devices, wireless tools, and other telecommunications technology—making healthcare readily available to anyone, anywhere.
An ideal solution for extending the capabilities of healthcare providers, the face-to-face dynamic of video conferencing is where patient convenience meets improved doctor access, while also satisfying the human need for connection and understanding. A growing number of physicians and patients rely on video conferencing solutions, like BlueJeans, for live, interactive calls, sharing video clips, examining diagnostic images, and more.
The ability to rely on video vs. purely in-person care has made a positive impact on one little girl diagnosed with a neuro-degenerative condition unique to her family. She initially had to miss school and drove hundreds of miles each week to receive proper care—until she found Australia-based healthcare provider Silver Chain. As a non-profit provider of in-home health and aged care, Silver Chain is using BlueJeans and Telstra to reimagine how they provide clinical services to patients—saving them travel time, money and piece of mind.
The Business Opportunity for Telemedicine
According to Mordor Intelligence’s Telemedicine Market Report, the telemedicine market is expected to reach $66B (USD) by 2021. This growth is attributed to telemedicine and the potential of video calling to continue revolutionizing healthcare as a service. For healthcare providers, video conferencing offers an array of business possibilities by enhancing efficiencies and broadening the scope of patient communication and care.
Telemedicine helps deliver healthcare services to millions of patients - including those in remote areas and in urban environments. Video conferencing expands the impact of doctors in disaster areas, reaching those affected by floods, tropical storms, and more. Through video calling, patients in these “hard to reach” areas can quickly and easily connect with doctors located anywhere. Some innovative school districts have partnered with doctors to offer remote visits where they can assess the urgency of the case, saving time. The convenience of telemedicine also helps greatly reduce the volume of missed or rescheduled appointments.
Find out more about how BlueJeans video conferencing for healthcare is improving patient care, and watch how Seattle Children’s Hospital and Silver Chain are using modern video calling to broaden their overall healthcare service offerings and enhance the patient experience.