Video conferencing deals with bringing together geographically distant people in order to conduct a meeting that will be beneficial to both of their professional goals. These online meetings are the latest way for corporate entities to deal with offices in different cities or even countries. So why have so many corporations adopted video conferencing? There are a lot of reasons that businesses use this technology to help the collaboration of their teams. Here are a few of them.
It Saves Time
Probably the most important advantages of video conferencing is the fact that it saves a lot of time. This translates to productivity since you can dedicate the time you save on things like transit to a more direct use of working time.
It Is Affordable
Not so long ago, in order to schedule a meeting between two offices, you would have needed to schedule a business trip for one or both of the offices' representatives. This could run into expenses in the thousands, which would be out of the question for most small businesses. One of the advantages of video conferencing is that it gives an office the ability to meet regularly without spending vast sums of money in order to do so.
It Increases Productivity
Studies have shown that face-to-face interactions are far more likely to yield high-quality results than simply interacting through phone or email. One of the advantages of video conferencing is that it allows for this face-to-face meeting to occur easily, without jumping through a bunch of hoops to log on. It also provides a multitude of collaboration features that audio or email communication methods simply cannot provide.
It Delivers Tangible ROI
Arguably one of the most important advantages of video conferencing from a financial perspective is its ability to give you a positive return on investment almost immediately. When you look at the amount of money saved in things like travel, lodging, food, and entertainment, you can see how much a video conferencing investment can benefit a company—both in the short and the long term.